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Idol White

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Product ratings (15 reviews)

Rated: 2.7 out of 5
Agreeability:
Rated: 2.5 out of 5
     
Affordability:
Rated: 2.5 out of 5
     

53% of reviewers recommend

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UNKNOWN
Brush On
?% Hydrogen peroxide
Average Price: $100
Idol White image

Idol White Review

The Idol White brush-on whitener has been marketed under the name "Idol White" and also "Kardashian Smile". We are not classifying this product as a scam, since their claims are not as ridiculous as the other scam products. However, this product is on our watch list.

Our Observations

  • Idol White is over priced for a brush-on teeth whitener.
  • Idol White does not provide evidence that it is "Dentist Recommended"
  • The Idol White website uses fake verisign, hackersafe, and mcafee secure images.
  • Their terms and conditions write out the actual montly fee as "ninety nine dollars & ninety five cents" to make it difficult for the consumer to see the price.





tags: Idol White Review, Kardashian Smile Review

15 User Reviews

 
Alex Gardener, UK
Jun 16 '13
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Don't use this product it is dangerous to use on teeth they don't tell you that.

Not Recommended by Alex Gardener

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Melinda, Washington
Jul 19 '12
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I got this product at grocery outlet for 4 dollars!!! seeing a little bit of improvement the second use.

Recommended by Melinda

    1 of 1 found this helpful
1 Reply
Rachel Montgomery, United Kingdom
Jun 10 '12
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help please i just signed up for the idol white 'free' trial and have ended up getting charged £65.50 what am i ment to do??????????? help please!!

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Jamie , San Diego CA
Dec 04 '11
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Personally, the product worked for me. I had mild stained teeth mainly caused by smoking and drinking coffee. I wouldn't say I was an excessive coffee drinker but I was used to drinking black coffee. A lot of my friends at University were smokers so it was an easy bad habit to adopt.

One of the best features of using this whitening pen is convenience. I have used it during my daily commute, at home and even on a night out with the girls. The thing people need to know is, idol white is not some sort of magic whitening system that will work overnight. It took me 2-3 weeks of consistent use before starting to see results.

I bought the pen from the official supplier site. They have some good deals if you buy in bulk. No it's not a scam. People don't read the small print before buying and then blame the company for being a scam? The 14 day trial is there for you to try out the pens. If you don't want future orders, cancel within 14 days?

Author of http://Idolwhitesmile.org

Recommended by Jamie

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Crystal, Ocala, Fl
Jun 18 '11
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After using this for three weeks religiously I found absolutely no change in the color of my teeth. Not only visually but also taking photos every three days...each pictures taken under the same lighting conditions and position. After comparing the pictures in an image editor using web standard hex color codes, there was evidence of a change in color but in was so minimal that I concluded this product just doesn't work...at least not for me!!

Not Recommended by Crystal

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Kevin , Deckers
Jun 14 '11
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I was searching for a whitening pen and decided to try Idol White. After reading the reviews about this product, it became aware to me that there is an automatic listing for their product, which was said to be stated in their terms & conditions. As a determined consumer, I then went and researched this for myself, and as stated there is a listing that automatically enrolls you in their program, which you can opt. out of within a specified amount of time, also in their guidelines.

The results met my expectations, my teeth were much whiter than I actually thought they would be. I like the convenance factor and ease of use this pen offers. I had my roommate give it a try, she was very skeptical, but was glad she tried it. It didn't work as well for her as it did me, but the fact it work regardless, was all we could hope for. I don't agree with other when they call this a scam, everything is stated in written text. I think its the laziness of others and their inconsiderate spending habits, which leads them to claim this as a scam. I thoroughly enjoyed this pen and recommend you give it a try.

Recommended by Kevin

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Anonymous, Modesto, California
May 31 '11
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Paid $8.00

I purchased this product from GMC, and I absolutely love it. It only cost me $8.00 plus tax. I've been using it twice a day for about 3 weeks now and I've noticed a signifacant improvement in the color of my teeth. And I'm not even finished with the first pen (my pack came with two). I would definitely recommend this product to anyone!

Recommended by Anonymous

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Opang, bangkok, thailand
Apr 26 '11
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i thought this was a trial, but they wanted to charge my credit card, it is a scam and does not work.

Not Recommended by opang

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Linn, Norway
Mar 29 '11
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Omg! I did the stupidest thing eveer.. I signed up for the free trial.. A well-know blogger in my countried reccomended this and said that when recieveing the pen, we should just unsubscribe, but I do not know how to do this. I desperately need help!!

Not Recommended by Linn

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Nunya, france
Dec 21 '10
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this is a bunch of crap .. brush your teeth and theyll get white eventually kim kardashian is a celeb of course shes gonna have white teeth cause she has a buttload of cash

Not Recommended by nunya

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MacKenna, Canada
Oct 06 '10
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Idol White is a scam and buyers need to beware. The product is a sham and the people who sell the bogus product are crooks. Kim Kardashian does not endorse the product. On the video healthbuy.com shows, she never even mentions the product. The video is completely bogus.

Anonymous from San Juan and John from California are typical of the bogus customers Idol White plasters all over the Internet in an attempt to persuade people to buy. All you need to do is go to the Better Business Bureau and read the myriad of complaints and research the Internet to find out what is true. If you want to whiten your teeth, visit a dentist.

I threatened this company with legal action for fraud and misrepresenting the free trial if they wouldn't immediately refund my money. Consumers who find themselves snared need to do the same.

Not Recommended by MacKenna

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John, CA
Apr 11 '10
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This is the best product i have ever used, economical yet useful. I tried it out to reduce stains and it works perfectly fine. Though it might take some time to give you results but definitely its gonna be a long lasting result. I am very much convinced with the product's price and its quality. I think this is the reason why Kardashian girls are recommending this product. I give this product 5/5 for almost everything.
Lastly for the people who are complaining about the billing thing of this product, it is clearly written in their customer's agreement that they will be charging so and so amount after the trial period is over and you will be supplied your monthly stock as per your agreement. So, you should read everything before you sign up for any product of this kind. Especially a free trial offer. Please don't blame the company for your own stupidity.
Thanks!
John

Recommended by John

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John, California
Feb 09 '10
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I tried this product out and my free sample same within about a week after ordering it. I tried it out the same day and I saw some whitening the first day. I tried it out the second day and it improved. I liked that it is softer working than the others as it's more natural looking. I cancelled my free trial before the 2 week trial period and was never charged more than the shipping fee as promised. I did have to get an RMA number by calling them to return the unused portion. Overall this company isn't a scam in my opinion, just people fail to read the terms and conditions before clicking submit on the payment page.

Recommended by John

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Anonymous, San Juan, PR
Dec 24 '09
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The product works, I think the monthly charge is expensive but they do keep sending you the product so it's not a scam. But maybe an overpriced product, but overall I'm happy with the purchase.

You guys just need to cancel the subscription before the trial ends. Of course they are going to charge you, nothing online that says "free trial" is FREE! Notice the "*" and just read the terms and conditions.

I feel bad for the people that don't protect themselves by reading the terms of everything they buy.

I hate when I see some BS website doing fishy affiliate marketing tactics that hype everything but the product works.

Recommended by Anonymous

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Jennifer, Los Angeles, CA
Nov 10 '09
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The Idol White free trial is total fraud. How can Kim Kardashian support this crap? I signed up for a free trial and they ended up putting me on the “Lifetime Supply Offer” which automatically charges your account $100 a month! That is ridiculous! Don’t waste your time with this company.

Not Recommended by Jennifer

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